Show Notes
Are you leaving money on the table? Per “the Price Whisperer” Sjofors talks about finding the optimal price for your product. Setting a wrong price point can completely sabotage your business, but how do you go about finding the right price? It’s a complex and counterintuitive process that will blow your mind. Per shares insights, common mistakes, and war stories from the business world. One of Per’s engagements resulted in a company increasing its sales by 10X, from $100M/yr to $1B/yr.
Per was previously the CEO of four companies and now runs a consulting firm that has helped over 700 clients find the best price for their product.
Per details his insights and methods in his book The Price Whisperer: A Holistic Approach to Pricing Power ( https://bit.ly/3GzPHhE )
Per is also available for corporate speaking engagements. Learn more at persjofors.com ( https://www.persjofors.com/ )
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